An example of e-commerce success and its cause

Nowadays, public marketplace has been replaced by a computer screen, where almost anything can be purchased at any time of the day or night. Consumers are often eager to spend money online. Indeed, they are increasingly number of people would like to do their shopping from the comfort of their own home, in pajamas and slippers, with a cup of coffee in hand. In order to earn the trust and confidence of more consumers, e-commerce merchants have to work harder than ever to differentiate themselves.

There are early success stories - amazon.com, eBay, eToys and Dell to name a few. All these companies automated their businesses and they provide good value to their customers.How do we define "e-commerce success"?It is an e-commerce website that actively makes a favorable net profit. In addition, the implementation of effective business strategies and a strategic management process is encouraged and needed for company in achieving long lasting success of an e-commerce company.

An example of e-commerce success….

Amazon.com, Inc. (NASDAQ: AMZN) is an American electronic commerce (e-commerce) company in Seattle, Washington. It was launched in 1999, which is an e-commerce best known as the first online retailer of the Internet world. Amazon.com has immensely gained economic profit with respect in e-commerce all over the world due to its implementation of strong organizational and effective team management strategies. Amazon.com has 35 million customers and lists millions of unique items in categories such as electronics, kitchen and house wares, books, music, DVDs, videos, photography equipment, toys, software, computer and video games, tools and hardware, outdoor living and wireless products.There are many key success factors of Amazon.com that also create the competitive advantages to compete with other companies in the area of electronic commerce. Especially, Amazon.com is the only website that contains altogether web books, business brands and retails on a single-web-based business. Dealing with a wide range of books becomes the major source of income and it leads the internet business become successful.

An e-business initiative typically involves participation and buy-in from sales, marketing, customer support, accounting, MIS, and senior management. The customer relation management is the most significant and unique quality of Amazon.com. Apart from that, Amazon is at the forefront of integrating e-business systems into every element of the value chain, embracing B2B, B2C, and intra-organizational systems in an attempt to attain sustainable competitive advantages over incumbents within its markets.

The strategy to work better and adopting a strong base of selling product distinguish Amazon.com from other e-commerce organization as well as expanded its commercial activities. Besides, a clear customer identification assist the Amazon increase revenues. Furthermore, the company was becoming customer-centric by placing customer needs at the center of every decision and tactic, by fostering an atmosphere of customer loyalty and long-term relationship. The entire e-business strategy becomes more effective and profitable for the company.

Amazon.com is definitely integrate their e-business activities with other traditional sales and marketing activities. Moreover, it also attract the locals of foreign countries towards its business. Consistently, more people are familiar with Amazon.com since it provides more channels and branches of Amazon.com in foreign countries. For further information about Amazon.com, u can click on this website http://www.amazon.com/

孤岛生活

今天怎么读书都读不进脑。。。还有一天时间就考试advanced taxation了。。。完了完了。。 这下子真是要打包了。。。我可以怎样做才能把书读完，把压力减到最低呢？这个星期都没有回puchong…留在这里读书，好像在孤岛一样。。没人跟我讲话，每人煮饭给我吃，每人理我。。。好闷哦。。。
下星期都不知道还有的回家没有。。不过我比坐牢自由。。。

今天，自己下厨煮饭吃。。虽然没有比妈妈煮得好吃，但是味道还不错呢。。。。。

Lazy day...

2007年7月4日 雨天
时间真是过的很快。。。转眼间已近来到七月初了。。。快点快点过完。。。就安心了。。。
这几天都在下雨，很舒服很好睡。。哈哈哈哈哈哈哈！！可是偏偏都特别忙。。所以都没的享受。。糟糕！！
明天就要考HUMAN RESOURCES MANAGEMENT……还没背完。。好懒惰。。。
救命啊。。。。

谢谢dear。。

29/6/2008...
今天， 我跟dear 去midvalley弄电脑。。。花了rm180…好心痛哦。。。我的钱已经开始不够用了，为什么每次在我面对financial problem 的时候，再加重我的负担呢？真讨厌！！我又要开始生吃省喝了。。挨饿的感觉是不好受的。。。你们懂吗？ 你们又尝试过吗？
谢谢dear。。谢谢dear。。。我知道你为我好，想帮我付钱,可是被我拒绝！对不起。。。dear我想靠自己，你赚的钱也是血汗钱来的嘛。。你留住以后做生意用啊。。。我不想成为你的负担。。。哈哈。。哈哈。。你不用担心我的。。如果我真的没钱用时，我会大声叫救命的。。。你放心吧。。
我爱你。。。

一切随缘吧!! ^^!"

今天，没什么特别！还是一样上学，赶assignment。。星期六，考试 human resource management. 我一点都还没准备。。懒惰读书。。。
今天听见美芳说上个星期六， 他去了career fair 听讲座，看看公司请人的资格。。。跟我说了一些未来的工作！！说实在的也因该开始为自己的将来打算一下了，为以后铺路。。。还有是十一个月就毕业了。。。开始面对社会大学。。！！我最害怕的就是找工作。。好难o….
又要薪水好福利高，比登天还高。。。。

脑子里在想—到底要薪水好压力大？还是压力小薪水低呢？难。。真是难。。。

一切随缘吧。。。。哈哈！！笨蛋！！

Corporate blogging: a new marketing communication tools for companies

Corporate blogging offers unique opportunities for significant, rapid, cost-effective results as an alternative to more conventional marketing campaigns and specifically, for boosting of brand loyalty and increasing credibility with one’s existing and potential customer base.

Corporate blog marketing can boost search engine positioning. In marketing terms, a blog can bring a human personality to a faceless company, which can create a connection between the corporation and the client. Functionally, corporate blogging allows companies, governments and others to gain feedback and a strong impression of their reputation among members of the public or a customer base, without the overheads in terms of the time and organisation required for email marketing and Web based surveys. This can lead to deeper loyalty and richer feedback.

Blogging is a trend that companies will not be able to ignore as it provides a platform for businesses to interact with potential customers as well as a way for companies to build their brand through knowledge sharing. Build customer relationships with own corporate blog marketing campaign. Corporate blogging allows to perform real-time market research by posing questions and receiving immediate feedback. By giving your company a personable voice, and continuing to offer them relevant content, can transform return readers into loyal customers as well as viral marketing partners, with blog marketing. More and more, CEOs and other business executives are reaching out to prospects and current customers on a more personal level.

Corporate blog marketing also helps increase link popularity online. The number of incoming links to corporate blog and company’s web site grows and grows each month, simply by having a blog marketing presence. Corporate blog can be full of relevant content readily available for others to link to, and by linking out to other sites. Then build a platform to develop quality reciprocal linking arrangements.

As more corporate blogs are created, the state of blogging will evolve—again, like corporate websites, blogs will become marketing vehicles, blog use will increase as a result of content syndication, and help build cohesive, efficient employee teams. So that, if your company is committed to setting up and maintaining a blog, you may be pleasantly surprised at the results.

Electronic Currency......@.@

Electronic currency provides a secure means of conducting transactions in electronic commerce. Nowadays, electronic currency, as a popular means of exchange and of storing value in the world is challenging the traditional trading. Besides, electronic currency is a secure and convenient accounting tool, but also becomes an important way for the modernized bank to serve their clients.


Most of the time, electronic currency system is not online for public. As electronic currency system is bank to monetary information designed pad holder could supply only payable amount as transaction codes.

Global electronic currencies will benefit Internet commerce in three ways.
First, the currencies can serve as universal media of exchange. Once a user acquires a global electronic currency, they can enter into transactions around the world without having to pay exchange fees.

Second, the currencies will provide global units of account, enabling buyers and sellers all over the world to understand what goods and services are worth without calculation.

Third, and perhaps most importantly, global electronic currencies will serve as stable stores of value. Competition will drive unstable products out of the market. Unlike national monies, private currencies will not be subject to the inflationary monetary policies of national governments and the special interests they represent.


As a result, the development trend and future of electronic currency are essentially a system that allows a person to pay for goods and services by transmitting a number from one to another.